Canadian multi-hyphenate strategic creative
building a better future through branding
PC Financial
Rewarding every side of you
Copywriting
Partake Brewing
Balancing mind, body and beer
Content Strategy, Copywriting
Taste of the North
Celebrating joy in every bite
Brand Strategy, Tone of Voice, Tagline
Whorl
Riding the wave of sustainability
Brand Strategy, Naming, Tone of Voice, Copywriting, Design
Ontario Northland
Connecting the north
Brand Strategy, Workshop Facilitation
COMING SOON
Simply the Goodz
Championing unapologetic snacking
Brand Strategy, Workshop Facilitation, Naming
2023 PAC Global Award Winner
Hushed
Dialing into privacy
Brand Strategy, Tone of Voice
SunCandy Citrus
Splashing fun into smart snacking
Workshop Facilitation, Naming
Two-bite
Refreshing fun-sized indulgence
Brand Strategy, Product Architecture
Hershey Canada
Baking life sweeter
Creative Strategy, Naming, Copy, Creative Direction, Packaging, Content Strategy, Design, Photography
Wandercrunch
Tasting the freedom of allergy-free cookies
Brand Strategy, Naming, Tone of Voice, Copywriting, Design
Tasty x McCormick
Redefining Millennial cooking
Creative Strategy, Naming, Copywriting, Packaging
2020 GDUSA Winner
Microsoft
Embracing vibrant universality
Creative Strategy
Sundance
Reinvisioning an arts and culture icon
Creative Strategy, Identity Design
CK-12
Empowering life-long learning
Brand Strategy, Tone of Voice, Copywriting, Design
AB InBev – b
Simplifying the female sessional experience
Creative Strategy, Naming, Copy, Packaging
2020 GDUSA Winner
AB InBev – Accent
Crafting the perfect partnership
Creative Strategy, Naming, Copywriting, Packaging
2020 GDUSA Winner
AB InBev – Spritzd
Canning wine spritzers
Creative Strategy, Naming
2019 Labatt Marketing Awards Winner
Jakeman’s Maple Syrup
Sweetening a Canadian staple
Creative Strategy, Copywriting, Packaging
Copperstate Farms
Enriching a better kind of cannabis company
Brand Strategy, Workshop Facilitation, Copywriting
150+ Canadianisms
Cel-eh-brating Canada
Copywriting, Design